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Writing your webmarketing plan
Implementing your webmarketing plan
Services for web promotion
Creating your web literature
Email and tracking services
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webmarketing: Services for Web Promotion
Our service promotes your organisation in the search engines and directories, to ensure your web site is found online.
Putting your website live does not mean people will automatically visit it
Web users who may not have learned about your web site from other sources, such as your offline marketing literature, will use the search engines and directories to find your web site. It needs to be visible to be found online, through good planning and management your site will be found when it needs to be.
A good listing within the search engines is generally considered to be on the first 2 pages of search results for key search terms. webadvertising determine what search terms people are using in the search engines each day, in order to ensure that your web site can be found under these common search terms and target your web site towards these search terms.
- Formulating a search engine strategy to get you placed in the search engines online
- Tailoring a strategy according to your time and financial constraints
- Selecting the most appropriate key words
- Managing your paid listing campaigns
- Increasing and maintaining optimal search engine rankings
- Getting your site listed in the directories
- Updating and maintaining existing directory listings
- Increasing your link popularity
- Making changes to the web copy
- Delivering web trends reports to measure success
- Producing search engine reports
webadvertising deliver all or a selection of these services for clients depending upon business requirements.
It is important to remember that there are many other ways to promote your site apart from the search engines and directories. Offline marketing has an important part to play in publicising a web site and increasing awareness of a domain name. It is also very important to use your traditional marketing to publicise you URL and other online methods such as email marketing are very effective in keeping people coming back (it one of the most effective ways of driving repeat traffic).
Speak to us today about your requirements. For further information please call 0131 454 3311 or Enquire Here
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